Crossing the Chasm
- Author : Geoffrey A. Moore
- Publisher : Harper Collins
- File Size : 40,6 Mb
- Release : 17 March 2009
- ISBN : 9780061795862
- Page : 256 pages
- Rating : 5/5 (1 users)
Summary: Crossing the Chasm PDF is a Fantastic Business & Economics book by Geoffrey A. Moore. It was published by Harper Collins on 17 March 2009. This Book has 256 pages and Available to download in PDF, EPUB and Kindle Format. Read detail book and summary below and click download button to get book file and read directly from your devices.
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.